You bring the story. Takara makes the merchandise.
Origin & mission
Who we are
Takara began as a small e-commerce team in Ho Chi Minh City in 2013. Today it is the creative-manufacturing partner behind merchandise people love: designed in-house, produced through a vetted partner-factory network, delivered on schedule, sometimes a month early.
The people who own stories, and the people who put them on shelves: licensors like The Pokémon Company and Tagger, US retail programs like ThreeSixty Group, film studios like Galaxy Cinema, and corporate teams like Keppel Land.
Every factory earns your order before it sees your artwork.
Takara holds no certifications itself. Its job is to find and vet partner factories that do, against the same four criteria, before any work is assigned.
Takara Portal · 25s
01
Quality systems
How the line controls materials, workmanship and inspection before goods leave.
02
Labor & social
Working conditions, wages and safety, checked against recognised social audits.
03
Environment
Waste, chemicals and energy practice at the facility.
04
Production integrity
Capacity, subcontracting and IP handling, so your artwork stays on the assigned line.
Standards held by partner factories and labs in the network
Plush and soft goods start at 500 pieces per design for Vietnam, and 1,000 per design for export. Ready-made OEM catalogue patterns start at 500 pieces and can be mixed across designs. Molded figures and blind boxes start at 3,000 pieces to cover tooling. Corporate gift sets start at 100 to 300 sets.
How long do sampling and production take?
A typical sample takes about 10 days and mass production about 30 days, depending on the product and quantity. For Rohto’s blind-box launch, R1 samples of the first 3 designs came in 7 days and 23,400 units were delivered 25 days ahead of contract.
Does Takara own the factories?
No. Takara is a creative-manufacturing partner: it designs, samples and manages production through a network of vetted partner factories in Vietnam and China, each audited on quality, labor, environment and production integrity before work is assigned.
How is our IP protected?
An NDA is signed before any artwork, 3D file or style guide changes hands, and production runs only at the assigned partner factory. Takara has produced licensed merchandise for The Pokémon Company and for Tagger, the master licensee of Doraemon, Shin-chan and One Piece in Vietnam.
Which safety standards can products meet?
Partner factories produce to international toy-safety standards such as EN71 and ASTM F963, and hold audits such as BSCI, SMETA or FAMA. Lab testing for your destination market is arranged through accredited labs.
What are the payment and delivery terms?
Payment terms are set in each contract and tailored to the order, typically a deposit to start production and the balance before handover. Delivery follows Incoterms 2020 as agreed: EXW, FOB, CIF or DDP.